James Cameron takes 3D to China

James Cameron is to bring the 3D revolution to China after announcing a joint venture with two local companies.

The Oscar-winning director and vocal proponent of stereoscopic technology has been renting 3D cameras to film-makers in the US and elsewhere for a number of years via his company The Cameron Pace Group, earning a reported $58m (£37m) last year. His new firm, CPG China Division, will aim to take advantage of the rapid growth in Chinese cinema audiences by working with studios in the world’s most populous nation.

“The future of entertainment is 3D and we believe that the future of 3D is right here in China,” Cameron told the Associated Press. This is the best place for us to create a kind of a second home.”

Read the complete article at The Guardian.